Full Name: Joshua Reeves
Nickname: Josh
Country/State: United States
Date of Birth:
Languages Known: English
Zodiac Sign:
Food Habit: Not publicly
Religion: Not public
Hobbies: Not publicly disclosed
School: Not Publicly Known
College: Not Public
Degrees Obtained: Not Public
Height: 175 cm
Weight: 70 kg
Parents: Not Publicly Known
Siblings: Not publicly disclosed
Marital Status: married
Wife: Not Public
Children: 0
Current Position: CEO and Co-founder
Skills:
Net Worth: Not Publicly Known
Awards & Achievements: Co-founded Gusto (formerly ZenPayroll) and scaled it into a major payroll and HR platform
Josh Reeves is the CEO and co-founder of Gusto, a US payroll, benefits, and HR platform built to make it easier for small and medium businesses to support their teams. He co-founded the company in its early ZenPayroll days and has led its long-term shift from “payroll software” to a broader people platform that includes HR tools, benefits, and compliance support. Reeves is known for values-led company building and for focusing on simplifying complex systems that most founders and operators struggle with, like taxes, benefits, and workforce compliance. He frequently speaks about building durable products, staying close to customer pain, and designing software that removes stress from business owners’ weekly routines. In 2025, Gusto stayed in the spotlight as it expanded finance-related features and enabled employee liquidity through a large secondary transaction.
Gusto ran a $200M-plus tender offer that gave employees an option to sell shares in a secondary deal led by Ontario Teachers’ Pension Plan.
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